Week Nine EOC: For Those Who Think Young

What is the big deal about being young in the US?  Everything in every TV ad and every magazine ad is all about being young.  We need to be hip and wear young clothing that young new designers need to make.  We need to still party at age 40 so we can still fell 21.  Why do people always say that 40 is the new 30 or 50 is the new 40.  It’s all because no one wants to get old.  No one wants to feel like they are going out of style or getting older.  Especially in this county we have so many things that make you look young again.  I don’t think that there is anything wrong with being young no one wants to feel old.  Everyone thinks about when they get old that they are going to die.  A lot of people think that if you look young on the outside then you feel young on the inside.  It’s all about buying that sports car when you turn 50 so you can feel like a teenager all over again.  I don’t think that there is anything wrong with this.  There is nothing wrong with wanting to live your life to the fullest.  Some people want to be really successful at a really young age so they can take the rest of their life and just enjoy it.  The real question is who would not want to be young forever.  You look you’re best you feel your best and you really have nothing to worry about if you don’t get old.  Americans associate old with being put in a home and forgetting what you life was about.  No one would ever want that. Being young is a great feeling!

Fonts And Slogans

Who said rainbow candies can’t be manly

Who said rainbow candies can’t be manly

Who said rainbow candies can’t be manly

Who said rainbow candies can’t be manly

Who said rainbow candies can’t be manly

Who said rainbow candies can’t be manly

Who said rainbow candies can’t be manly

Who said rainbow candies can’t be manly

Who said rainbow candies can’t be manly

Who said rainbow candies can’t be manly

Week 7: The pitch

I am selling Sour Patch Kids to a 20 to 27 year old guy.  I am going to sell them on how amazing they taste and how you don’t have to feel like a kid when you eat them.  You can bring back the kid inside you when you use to love sour sweet things and did not care about what they were.  Talking about how you don’t have to be empresses by eating a kid’s candy.  You can be the man that you want to be and you should not care what other people think of you.  You can drive a fast muscle car and still enjoy your sour patch kids.  No matter what you are doing or no matter where you are you can always enjoy sour patch kids.  The color of them and the color of the bag should not matter to a guy that does not care what other people think.  The comercial that i am going to do for this product is have me working on my car all greasy and have Sour Patch kids all over my motor and I am eating them wheile i work on my car!

EOC Week 6: Chim chim cheree

Pic-O-Pay-

Fluoristan-Crest toothpaste

GL-70- Gleem Toothpaste

Dermasil  Skin- Care Lotion

Vitrol-D-

Lanolin wave-  Hair Lotion

Boo-boop- Shaver

Tufsyn- Goodyear Tires Rubber

Retsyn Type of mints

Acrylan- type of yarn

Marfac - Marine facility/ or Texaco ad gas

Melmac  Brand of dinner ware

Orlon- DuPont/ yarn

Korlan - Type of tree that grows fruit

Accutron- A type of Watch

Teflon- A type of tape/pan

Ban-Lon- A type of shirt

Blue Magic whitener- Soap or detergent

Fastback- Car, Mustang

Wide-Track Type of racing tire

Autronic Eye- Light dimmer unit for GM

Platformate- Type of fule additive

it goes two miles more- Supper Shell

Nasograph- Type of Mirror

Naugahyde- Vinal 

The giant who lives in my washing machine- Wilson Electronics

jolly and green- Green Beans

tiger who causes my gas tank to flood- Esso gas company

handsome white knight- Mascote for cleaning prduct

man with the eyepatch- Hathaway shirts

that nut who flies into the front seat for Hertz- Rent a Car

Week 6 EOC: Sell A Car

2011 Porsche 911 Turbo S

  I am not talking about a 911 or a Boxter.  I am talking about a 911 Turbo S.  A 532hp AWD monster.  A car that rockets from 0-60 in just 3.0 seconds and does the quarter mile in 11.00 flat of the show room floor.  Want to be guys that drive Ferrari say Porsches are a dime a dozen.  The man who drives the Turbo S, knows that their Porsche is one of a kind and can blow the doors or any cute little red Ferrari.  The idea of a this car is you knowing what you have and that’s why you buy it.  For what it does for you, not what it does for other people.  Porsche Turbo S.  The man’s sports car.  Ferraris are for women that can’t drive stick!

Week Five EOC: Super Bowl Ads Good and Bad

The first ad that I chose to do has to be my favorite ad of this years super bowl.  It was the darth vader VW ad.  I have not seen this great of an ad in a long time.  Who this ad is about is a new VW car.  What the ad is about is the new Passat.  Where it is its at a family’s home.  When is the ad during the day when the dad gets off work.  Why.  This as is showing how much a family car VW is and how happy it can make your family.  How, again the ad shows how the new Passat is that much better then the old one and is does it in a very cute way!

The second ad that I chose for sure had to be the Go Daddy at.  The ad talks about the new Go Daddy girl and is talks up this amazing person then it ends up being Joan Rivers.  The only thing that was good about this ad was that it was funny.  It had nothing to do with the Go Daddy company at all.  It was just A way for people to get a laugh out of Joan Rivers.  Still to this day I really don’t know what Go Daddy does just that they have a girl race car driver as their main focus.  The ads don’t amuse me so I have never gone or wanted to check.  If they have a hot girl and it doesn’t want me to find out more about the product they are doing something wrong. 

Week Four EOC: Bob Isherwood

Bob Isherwood was born in Melbourne Australia.  From what I have read he is a very crative style business man.  He dropped out of school at age 13 and, it says he became a mechanic which he always hated.   The first part that I read about him compared him to Steve Jobs the CEO of Apple.  He is the type of guy that wears black shirts and blue jeans because he can.  He is the old creative director at Saatchi and Saatchi from 1996 to November 2008.   “Mr. Isherwood, who numbers the creation of the Saatchi & Saatchi New Directors' Showcase and the Award for World Changing Ideas among his achievements, said he does not know exactly what the next chapter will be. "I have an idea for something for President-elect Obama, plus there are lots of opportunities I can see on the client side of our business where creativity can play a key role, particularly in this current economic climate," http://creativity-online.com/news/bob-isherwood-leaves-saatchi/132362.  After reading more and more and reading some of his quotes about who Mr. Isherwood is I can totally tell that he is a very creative and open minded man.  “But people close to Isherwood said that for some time now he has been antsy and niggled by a feeling that he needed to do something new. "For the past 12 years I've been focused on the reinvention of Saatchi & Saatchi," he told Ad Age from his home in Miami. "Now I've reached a point where I feel a need to reinvent myself." http://creativity-online.com/news/bob-isherwood-leaves-saatchi/132362.  This is a perfect example of what I was saying.  Mr. Isherwood is at the tip of his game and he still believes that he has to reinvent himself.  That is because he is one of those people that will keep up with the times and will always be new and not old. 

EOC Week Three: Tobacco

The picture that I chose shows a pretty women that is getting ready to smoke her cigarette.  The cigarette that she is going to smoke is a brand called misty.  When you look at the ad it seems that she is out somewhere where it is really misty so she is going to smoke the brand misty.  The setting is that she is outside and it is a really big close up on her face and she is getting ready to smoke.  The people in the groups are young women and mature women that would want to smoke.  When I first saw this ad it tells me that if you are a classy women then this is the brand that you should smoke.  The goals of this ad are very simple.  It is to get women to smoke this misty cigarette because it makes this very pretty women look even better.  The assumptions are the same as who they want to have smoked it.  This ad is directed right to women.  I really can’t see any thing wrong in this ad.  I can see how some people might not find it appealing, but I don’t have a problem with it at all.  I think it was a very well thought up ad.  The outcome to this ad is that they are going to get more women to smoke this type of cigarette because smoking a men’s brand is just not cool.  Or not sexy.  

Week 2 EOC: Three Ethical Questions

The First ad that I saw I had to use.  It is an old saying that men have many other interest in life then I the women that they are with.  I this particular ad as you can see it look like they are about to have sex and she is laying on her back like wanting him to do something and he is looking at her body, and it has a picture of a BMW car on her face.  The first thing that game to mind when I saw this ad was the old saying if she is not cute just put a bag over her head.  Funny but not very nice.

The second ad that I saw was really crazy as well.  It is a picture of two girls, and it looks like they are at a club.  There is a white dress on the table and they are pretending to snort it like it’s a drug.  Then on the side is says fashion junkie.  I totally understand what they are trying to say.  Women like to buy a lot great clothing a look great.  I just don’t think that you need to show it by doing drugs. 

The last one that I chose when I first saw it I could not help my self but laugh.  I think that there is a time and place for this ad to be.  I would not put it in 17 mag or something like that, but even though I really think this ad is great I can see how some women might not like it.  I think that there is a time and place for all the ads that I chose as long as the right people see them.

Week One EOC: VW Lemon

The hard thing about this ad was also the amazing thing about this ad.  Everyone at that time was talking about bigger and bigger cars because of the baby boomers that were coming into the world.  Everyone had these huge massive cars because that’s what Detroit was making at the time.  There was no need for a small car from Germany that was made by the Nazis.  WW2 just being over this was going to be a really hard car to sell.  They marketed this car just how they should have done it.  They said what it was and the things that are wrong with it.  They went through how it was made and what was done to the car and what the things that could go wrong and they told you what they were.  There was no other car company that told you what could go wrong with the car and what they would do to fix it.  VW was doing something that would be un heard of and it worked.  This ad changed the way that people look at ads for the rest of their lives.  My grandfather has talked to me before about this ad and told me about it when he first saw it.  He was one of those people that always wanted to try something new, but when he bought it everyone game him a lot of crap for it being German.  This ad was the start of the small car coming to the United States and it just blew up from then of forward.